Friday, January 11, 2013


Stop making cool ideas and start creating solutions.

That's the feeling I often get when I am going to conferences, TED(x) events and other inspirational, mind blowing events.

There are cool ideas enough out there. If you check Springwise or Trendwatching or every night one talk on TED you will get inspired on the spot. But where it is all about is action. Creating solutions.

Ideas worth spreading is great. And the next day everybody goes back to his usual work scene, with deadlines, targets, colleagues who where not at the conference who do not get it where you talk about and more daily stuff. 

I want to change this. How?

Lets say we organise a TED like event, call it Ideas Worth Doing, invite 200 bright minds in the room and let somebody give a talk about something which inspires him or her and that needs to be made in to action. And after 20 minutes talk ask the people: What action can we take NOW to make it happen. Together. In the coming 3 hours. With our phone's, our tablets, our laptops, go out there and shoot a movie, interview people, live stream it and there you are: Creating solutions, on the spot. Together with 200 people, live. 

And then ask who wants to take ownership to take it further. Because, individuals don't win, teams do. Cool ideas also don't win, actionable solutions do.